The Hague Marketing Bureau (“The Hague Marketing Bureau”, “we”, “us” or “our”) is the controller responsible for the processing of your personal data and is located at (2595BM) The Hague, Prinses Beatrixlaan 582, WTC Tower C and registered in the Trade Register of the Chamber of Commerce under number 41155491. For questions about the processing of personal data, please contact us via our contact form.
Purposes and Foundations
We use your personal data for various purposes. According to the law, we can only do that if we have a reason to do so, which is called a “basis”. Examples of principles are: your consent, the conclusion / execution of an agreement, the legitimate interest of The Hague Marketing Bureau or the execution of a legal obligation.
In the overview below, we explain why The Hague Marketing Bureau collects personal data (also known as the 'purpose'), what basis we have for this and what data it concerns.
The overview consists of the following parts:
- Visit the Website
- Newsletter and email tracking
- Apply for a UITpas
- Save and share your favorites
- Participate in periodic promotions
- Buying entrance tickets
- Other processing
1. Visit the Website
The processing of personal data in order to make the Website function better and to monitor the web visit are necessary for the representation of our legitimate interests. We can also collect personal data by means of tracking cookies and pixels from third parties, which track your surfing behavior on the internet and / or measure the effectiveness of our advertisements. We only process this information after we have received your permission. You can find more information in our cookie statement.
We also process your time and location data, but only if you have given permission for this. We use this information to make the Website more relevant to you, for example by showing a restaurant that is located in your area and that is currently open. The time and location information is only retrieved when you visit the Website. We store location data for a period of 30 days.
2. Newsletter and email tracking
Via our Website you can subscribe to our newsletter, in which we keep you informed of the best The Hague news and tips. We also promote products from our webshop and inform about changes in events. You can register here. After your registration you will receive an email to reconfirm your registration. If you subsequently indicate that you indeed want to receive newsletters, we will periodically send you the newsletter until the moment of unsubscribing. You can unsubscribe using the hyperlink at the bottom of each newsletter.
We have included a tracking functionality (pixel) in our newsletters. When you open the newsletter, we receive the following information: which browser and which operating system are used when opening the e-mail, IP address, e-mail address, subject and content (the number of links, text and URLs of the links ) of the opened email, when this email was sent, the number of links, text and URLs of the links you click. We can also see which browser and which operating system are used when opening the e-mail, the date and time when this happens, the number of times the e-mail is opened and when you received this e-mail. This is reflected in statistics.
We process your email address in order to send you an email. The Hague Marketing Bureau processes the other personal data mentioned here because it is important for us to continue to improve our emails. We process your personal data on the basis of our legitimate interest. We delete the personal data that we process in the context of e-mail tracking 1 month after receipt. We will delete the e-mail address and data to demonstrate that you have given permission to send the newsletter 5 years after unsubscribing from the newsletter.
3. Apply for an UITpas
You can apply for a UITpas via the application form on denhaag.com. The UITpas is the cultural discount and discount pass for the Haaglanden region and offers a standard discount on almost all performances and concerts, some museums and attractions. We ask you on the application form for the following information: initial (s), name, gender, address, zip code, city, e-mail address, telephone number, date of birth, account number and name of the account holder. You can send the application form by e-mail to email@example.com or by post.
We use the entered data to create your personalized UITpas and to pay for it. We also communicate with you about extending the UITpas. That is not possible without your personal data. The use of your personal data is therefore necessary for the execution of an agreement that pertains to the creation and use of the UITpas.
We keep the above personal data as long as your UITpas is active. If you have canceled the UITpas, we will keep your data for another 3 years. We keep data that we have to keep because of our tax administration obligation for a period of 7 years after cancellation of your UITpas.
You can give permission to send the newsletter on the UITpas form. See the information under "Newsletter and email tracking"
4. Save and share your favorites
You can save your favorite articles or events via denhaag.com. By means of a cookie, we remember the favorites that you save when you visit the Website. The saved favorites list is linked to the device with which you visit the Website. For more information, see our cookie statement.
After you have saved your favorites, you can share this list with friends or send it to your own email address. Apart from the data specified in the cookie statement, we process the specified e-mail address. We need this information to send an email at your request with the indicated favorite items. The use of this personal data is necessary for the representation of the legitimate interests of The Hague Marketing Bureau. We delete the email address immediately after sending the email and do not use it for other purposes.
You can contact The Hague Marketing Bureau in different ways, depending on what you want to ask or discuss. For example, you can send an e-mail to firstname.lastname@example.org if you have any questions about denhaag.com or want to highlight your cultural-tourist activity, and send an e-mail to email@example.com as your partner want to be ours. If you have any questions about your visit to The Hague, please email firstname.lastname@example.org or chat with Harry via WhatsApp. You can also contact us via our social media channels. We refer you for a complete overview of how to contact us on our contact page.
If you contact The Hague Marketing Bureau, we will process the personal data you provide to us. The exact data depends on your question or request, but it can be, for example, your name, e-mail address, telephone number and the information you provide with your question. Even if you contact us by telephone, we will record information about you if this is necessary for handling your question.
We process the aforementioned personal data to promote the legitimate interest of The Hague Marketing Bureau: we ensure that we can handle your questions properly. We keep the personal data for 3 months after processing your question or request.
6. Participate in periodic promotions
From time to time we organize promotions such as competitions and requests to participate. In order to participate in these promotions, we will at least process your name, email address and telephone number. Whether we also need other personal data depends on the type of action. When it comes to a competition where open questions must be completed, we also use the answer you give to the open questions. And sometimes we ask for other information from you, for example when we want to send the price to you. In that case we also need your address.
We process the aforementioned personal data to process your participation and to follow up your submission, possibly by sending the prize you have won. Additional promotional terms and conditions, which we provide prior to the promotion, also apply to each promotion. We process this personal data because it is necessary for handling the promotion and therefore the agreement we have concluded with you. If we cannot use the personal data,
we cannot handle your input correctly. We keep the personal data during the promotion and for one month afterwards, unless we have to keep the personal data longer in the context of tax obligations on us.
7. Buy entrance tickets
8. Other processing
The Hague Marketing Bureau also processes personal data to protect its rights (for example through a lawsuit or for debt collection claims) or if The Hague Marketing Bureau has to comply with a request from supervisors, tax authorities and investigative authorities. Examples are the Dutch Data Protection Authority and the police. We only do this if it is required by law or if it is indeed necessary to protect our rights. If allowed, The Hague Marketing Bureau will inform you in detail.
Access to your personal data
We appreciate the trust you place in us and we will therefore handle your data with the utmost care. We grant a number of parties access to your data. Below we list which parties these are. We also explain how we ensure that our employees and third parties engaged by us respect the confidentiality of your data.
Our employees have access to your personal data, but only if they need the data to perform their function. For example, not every employee has access to the e-mail box where the completed contact forms arrive. In addition, employees of The Hague Marketing Bureau have signed a confidentiality statement.
2. Processors (parties on our behalf)
For some data processing operations, The Hague Marketing Bureau uses third parties that process personal data on our behalf (a processor). For example, we use external parties to host our Website, store and manage data, personalize UITpas and carry out direct marketing activities (sending newsletters and creating e-mail campaigns). We always conclude a processing agreement with engaged processors.
3. controllers (parties we work with)
We also share personal data with service providers who are (partially) responsible for what they do with your personal data (a controller). An example is the administration office where we cooperate and parties that we engage in displaying and personalizing advertisements, for example Facebook. Because these parties are (partly) responsible for the processing of your personal data, they must inform you about this themselves.
4. Authorities and Claims
We can also share personal data with third parties, including supervisors, tax authorities and investigative authorities. See also the description under "6. Other processing operations ".
Links to websites of other parties
Our Website contains many hyperlinks to third-party websites, for example if you want to buy tickets for certain performances or if you want more information about a location to stay overnight. By means of these hyperlinks you leave denhaag.com. We are not responsible for the content of these websites. These parties must inform you about the personal data they process about you.
Processing outside the European Economic Area The Hague Marketing Bureau tries to process personal data in the Netherlands as much as possible, but in certain cases also processes personal data outside the European Economic Area. For example, we use Google Drive. This party processes personal data worldwide.
If The Hague Marketing Bureau processes your personal data, you have the following rights.
Right of inspection.
You have the right to request access to the personal data that The Hague Marketing Bureau processes about you.
Right to be forgotten.
Right to rectification.
You can also ask us if we want to rectify your personal data, which means that we will correct incorrect or incomplete personal data from you.
Right to object.
You have the right to object to the processing of personal data if The Hague Marketing Bureau carries it out on the grounds of our legitimate interest. If your personal data are processed for direct marketing (newsletter), you can always object to the processing of your personal data.
Right to restriction.
This right means that in certain cases you can ask The Hague Marketing Bureau to limit the use of your personal data. This may be the case, for example, if your data is incorrect, the processing is not according to the law or you have objected to us.
Right to transferability.
If the processing is based on your consent or the execution of an agreement, The Hague Marketing Bureau must in most cases - at your request - send all personal data to you in a structured, common and machine-readable form. That way you can forward your data to another party.
Withdrawing your consent.
When we process your personal data based on your consent, you have the right to withdraw that consent at any time. This does not affect the personal data that The Hague Marketing Bureau processed before you withdrew your consent.
If you want to exercise one of the above rights, you can contact us via our contact form. The Hague Marketing Bureau ensures that your request is always answered as quickly as possible. In any case, we will respond substantively to the request within one month of receipt. We can also extend this period by two months, but we will inform you in that case.
The above rights are not absolute. This means that there are (legal) exceptions that apply to The Hague Marketing Bureau to reject the request. If we decide to reject your request, we will explain why. We may also request additional information to verify your identity.
Complaints or questions
Last update: July 10, 2020