Large art installation of sunglasses reading 'SEA YOU' on Scheveningen beach.

Sunglasses artwork at Scheveningen beach

With the artwork ‘Scheveningen looks forward to seeing you’, Buitengewoon Scheveningen extends a warm welcome to you. As the beach season gets underway, Scheveningen’s businesses are looking forward to offering residents and visitors another unforgettable experience.

(header photo: Arnaud Roelofsz)

The sunglasses

This artistic initiative is all about looking ahead and embracing a new perspective, whilst paying homage to the sun, the sea and, of course, that instant feeling of happiness. Take a fun summer photo with friends or family. These iconic sunglasses, with their fresh colours, are a real eye-catcher for your photos. Share your photo using #thisisthehague.

Where to find the sunglasses? 

  • Beach entrance (near the Kurhaus)

On whose behalf are the sunglasses on the beach?

The Buitengewoon Scheveningen Foundation initiative represents the (tourist) entrepreneurs in Scheveningen. Think Association of Beach Operators, the hotels such as the Kurhaus, Carlton Beach, but also the smaller hotels, the attractions, casinos, car parks, Circustheater and many catering establishments. The project is partly supported by the Municipality of The Hague and was developed by LUSTR. 

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